Featured Case Study

Learn how an automotive marketer helped a dealer network sell incremental vehicles using prescreened credit data.



Contact Us

Tranzact Information Services LLC
301 Yamato Road, Suite 4150
Boca Raton, FL 33431
Phone: 1.800.488.9113

 

MBA Member

CAPABILITIES : DATA SOLUTIONS
Automotive Marketing

Accurate and Reliable
Automotive Marketing Lists

Tranzact Information Services is the only data provider that consolidates year, make and model data with information from all three leading credit bureaus to create the most comprehensive automotive marketing database available today.

Leverage our highly targeted automotive lists to reach the following prospects:

  • Consumers who are actively shopping for a vehicle
  • Consumers with impending vehicle lease or loan expirations
  • Free & clear vehicle owners
  • Orphaned owners

Choose from a wide variety of auto prospects (see right), or partner with us to design a completely customized list by leveraging our highly experienced analytics team. Learn more about our custom modeling and analytic capabilities.

We offer both prescreen and Invitation-to-Apply (ITA) lists for direct mail and telemarketing campaigns, giving you the flexibility to choose between both regulated and non-regulated databases.

All of our automotive lists can be customized using hundreds of qualifying attributes, many of which were created using our sophisticated modeling capabilities, including:

  • Risk Insight - This proprietary model allows automotive marketers to identify consumers who have a high propensity of qualifying for financing without having to use regulated credit information.
  • Responder - This model identifies the most responsive population of automotive prospects by targeting consumers who have previously responded to direct marketing offers.
  • Vehicle Affinity - This model identifies consumer propensities toward affinities for the following: new or used vehicles, specific vehicle types and/or particular makes and models.

 

Automotive Prospects

The following targeted automotive lists leverage multiple combinations of our consumer, credit and automotive attributes, allowing you to identify motivated, targeted automotive prospects with remarkable accuracy!